At Carlsberg, the pursuit of better beer is in their DNA. More than 100 years after founder J.C. Jacobsen mastered the art of brewing great Pilsner. Perfectly balanced Danish Pilsner is wonderfully crisp and refreshing, with a full flavour and a distinctive hoppy aroma. Skål! Their new brew has a fuller mouthfeel, greater smoothness and depth of flavour, with crisp bitterness and a distinctive hop aroma.

Danes love to share, it's in their nature. That's why at Carlsberg they've been exporting fine beer since 1869.

Carlsberg Danish Lager is best served chilled in a Pilsner glass, which has been designed specifically to enhance your enjoyment of our beer. For the perfect serve, ensure the outside of the glass is clean and dry. Hold the glass at 45 degrees and then pour to three quarters' full, before slowly straightening, developing the head as you top up.